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Catering can be a very competitive industry because there is no shortage of catering companies. However, on the other hand, there are many who do not stand the test of time. This could be attributed to many reasons such as long working hours, hard work weekends, deteriorating quality of meals, and heavy workload. Caterers can be successful if their business model is well planned and executed.
Creating a professional image is one of the important factors that help a catering service provider win new business through word of mouth and repeat business. Caterer service providers take care of food and catering equipment, so they are expected to have impeccable organizational skills and impeccable hygiene practices. Chef clothing and staff uniforms create a sharp image of the caterer. Staff wearing uniforms and chefs wearing chef’s jackets and hats will look professional. Chef’s clothing is designed with a clean cut, strong material (usually cotton) and in white to indicate cleanliness or black to indicate sophistication.
Waiters can wear a tuxedo apron. The cut is unique with a low V-neckline that meets like a halter neckline above the shoulders. The design is black which looks sophisticated and will be especially suitable for wedding receptions.
Kitchen staff may wear full bib aprons. These aprons have a flattering cut and curved pockets. This elegant look with all kitchen staff wearing the same apron will create a uniform look. If your customer walks into the kitchen, they will see a team working together as a unit. To prevent loose hairs from getting into food, a chef’s hat or chef’s hat will tie in with the professional image and serve a purpose.
Chefs tend to stand out for being the ones in charge of the kitchen. A basic chef jacket with long sleeves looks professional and neat. You have the option of choosing a white or black jacket. If you want to stick with the black uniform, then a black chef jacket will be perfect. Alternatively, if you want the chef to distinguish himself between kitchen staff and waiters, then a white chef coat will be ideal. Lastly, a chef must have a chef’s hat to complete the professional image.
As a caterer who wants to grow your business, you must not only prepare the best food with the best catering equipment, but your team must also look good and offer the best customer service.