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The interview process is the best way to get information. What many people don’t realize is that the question determines the amount and type of information that can be obtained. In other words, there is a right and a wrong way to ask a question if you hope to get what you came for. By understanding the process, you will create an atmosphere for a great interview.
Preparing your questions
Write down 10 questions that you or your audience might want to know. Avoid asking questions that are common knowledge. Certainly don’t ask meaningless questions. Consider whether the question you are asking has any value for your purpose. Whatever you choose to ask, listen carefully to the answers which could serve as a springboard for more questions. Practice your questions with a family member or friend. Better yet, have someone ask you. Rewrite any questions that do not allow information to flow freely.
Open vs. Closed Questions
A “closed” question is one that can only be answered with a yes, no, or limited answer. An “open” question is one that is based on the 5 W’s: who, what, when, where, why or how. For longer responses, ask the person to explain, recall, or describe. These types of questions result in details that will keep your audience interested.
Taking the time to prepare well for an interview using open-ended questions ensures a smooth interview. The open question creates a situation in which the respondent has the responsibility to provide the information. Be in control of the interview, don’t let the interview control you.