By 
Digital printing is a concept whose time has not only come…it is long past. In this fast-paced computing age, it makes sense for printing to join the ranks of services that are available on demand. Digital printing is not just a matter of creating an image on a computer screen and then waiting for a color printer to produce brochures and business cards. You can do it in your own home!
Digital printing services are full-range services that are designed to meet the needs of customers in a variety of ways. But first you need to understand the basic definition of digital printing.
Digital printing is a computerized image that is applied to paper or other media directly from a digital file. No irons or film needed. The days of the lone typesetter placing letters on a printing plate are fading and almost gone. Instead, a brilliantly colored digitized file is created that can be recreated in the same brilliant image on paper.
obvious benefits
There are some obvious benefits to skipping the labor-intensive plate setup and film development process. The first is time, of course. But that’s just the first, because there are so many other benefits you can take advantage of, and in the process, get a high-quality product with amazingly sharp color.
The installation costs of traditional printing methods have become increasingly expensive because they are labor intensive. You’d think costs would have gone down due to technological advances, but the real advances have come through computerization and not through improvements to old processes. That’s why digital technology offers impressive print results and significant cost savings compared to traditional printing methods.
Get what you need and not what they make you buy
Once the digital image is created, the transfer process is so simple that you can ultimately only order what you want and not an arbitrary step limit. It’s infuriating for companies to need 5,000 copies of brochures only to find out they have to buy 7,000 to get the true price. Not only is it aggravating, but it’s costly to the bottom line.
But that’s just the beginning of the benefits your profits will experience with digital printing. Other benefits include the following.
Ability to meet short deadlines
Order when you need the specified quantity, which means you don’t have to keep large inventories of printing material
Easy adaptation of company logos and other marketing designs so your end product looks exactly how you want it to.
Ability to quickly make changes to images and print layouts and layouts as needed without costly changes
How many times have companies found themselves with a cupboard full of outdated brochures and pamphlets? To maintain a competitive status in the marketplace, you must have a responsive marketing plan. That means printed marketing collateral must be easily adaptable.
Digital printing is convenient, but its real benefit is high-quality print-on-demand that results in bright, sharp images for your marketing materials. Your customers will immediately notice that your printed brochures, business cards, folders and reports stand out from the rest… and that’s because quality always comes first.