As an Internet marketer involved in the [how to make money online] niche market that wants to have an effective email marketing campaign and know if email generates immediate sales or brings people closer to a purchase decision. In short, your email should invite a call to action and decision-making process for your potential customers. …
Differences between SEO B2B and B2C SEO campaigns
The main objective of Business2Business (B2B) and Business2Consumer (B2C) marketing is to generate traffic, increase sales and improve revenue. Read on to discover the main SEO strategies that will help you in your goal: 1. Objectives of the marketing campaign: In general, the majority of search engine optimization clients have been B2C companies operating in …
What exactly are LSI keywords anyway?
LSI keywords start out complicated because of their name. LSI stands for Latent Semantic Index. Now that’s an intimidating name. It’s one of those names that computer geeks love to put into things so that normal people think that they (the geeks) are really, very smart. It’s so complicated? According to Wikipedia, Latent Semantic Indexing …
How Covid Stole My Grandmother’s Life Celebration Party
We walked down the palm tree lined street on the warm Florida night, my sister and I, my grandmother and her friend. The laughter was loud and the wine gushed from the overflowing glasses in their hands. They were certainly enjoying their vacation. But again, it was hard to tell when my grandmother was in …
Outdoor Digital Signage: Are Digital Billboards A Hazard For Drivers?
With the growth of outdoor digital signage along the roadsides in many cities, concern has increased about the potential dangers posed by LED, LCD and plasma displays when used as digital billboards. From New York’s Time Square to London’s Piccadilly Circus, digital signage is now popping up everywhere and if the influence of the US …
Digital Marketing in 2015
When it comes to search engine optimization and digital marketing, the field has evolved dramatically over the years. Now, in 2015, the data is ubiquitous. Everything that is digitally inclined is interconnected through the consumption of data. As such, digital marketing is not simply about trying to sell your products online. Marketers need to take …
Best SEO Tools of 2014
Despite the different updates carried out by Google, SEO is still alive in 2014 and it doesn’t seem to be stopping anytime soon. So what are the best tools in 2014 and why should you consider using them? Keep reading this article to get some ideas on this topic. Moz Toolbar With PR updates becoming …
How to use pay per click campaigns in your business
Pay-per-click (PPC) campaigns are a great way to get into online advertising without spending a fortune. You can start with a small budget and see big returns on your investment over time. But even before you start, it is important to understand all the different goals you may have in mind for your PPC campaign. …
Advantages of an Excel template
A free Excel template is created as an exact template spreadsheet application that will be effortlessly used and openly distributed for your use. Industry analysts, executives, and owners need them for a variety of monetary analysis and business decision-making situations. Its availability for free is an excellent help for most entrepreneurs, as the end result …
Considerations for protecting data in the cloud for small businesses
Businesses large and small are taking a significant step in revolutionizing the way they manage business data and information using cloud computing technology. The emergence of cloud computing has changed the information technology landscape in most commercial companies and has revamped information management resources, thus reducing costs and operational complexities within the organization. Using cloud …