13 crazy (but true) things about email marketing

As an Internet marketer involved in the [how to make money online] niche market that wants to have an effective email marketing campaign and know if email generates immediate sales or brings people closer to a purchase decision. In short, your email should invite a call to action and decision-making process for your potential customers. …

Differences between SEO B2B and B2C SEO campaigns

The main objective of Business2Business (B2B) and Business2Consumer (B2C) marketing is to generate traffic, increase sales and improve revenue. Read on to discover the main SEO strategies that will help you in your goal: 1. Objectives of the marketing campaign: In general, the majority of search engine optimization clients have been B2C companies operating in …

Outdoor Digital Signage: Are Digital Billboards A Hazard For Drivers?

With the growth of outdoor digital signage along the roadsides in many cities, concern has increased about the potential dangers posed by LED, LCD and plasma displays when used as digital billboards. From New York’s Time Square to London’s Piccadilly Circus, digital signage is now popping up everywhere and if the influence of the US …

Considerations for protecting data in the cloud for small businesses

Businesses large and small are taking a significant step in revolutionizing the way they manage business data and information using cloud computing technology. The emergence of cloud computing has changed the information technology landscape in most commercial companies and has revamped information management resources, thus reducing costs and operational complexities within the organization. Using cloud …